Sunday, June 22, 2025
73.2 F
Roseville

Jonny Westom joins Sonoma County Tourism

Vice President & Business Development Roles

Santa Rosa, Calif. – Jonny Westom has joined Sonoma County Tourism (SCT) as Vice President, Business Development. Westom will oversee a dynamic business development team dedicated to advancing opportunities in the meetings, leisure, and event business sectors.

“The group business industry has, and continues to be, impacted by the pandemic,” states Claudia Vecchio, president and CEO, Sonoma County Tourism. “As Sonoma County continues its road to recovery, Jonny’s background provides leadership qualities and industry knowledge that will help bolster the community’s move toward recovery.”

- Advertisement -

2025 Placer County Fair in Roseville!

Placer County Fair

Growth and Outreach

Westom will manage a team of six sales and marketing professionals who will position Sonoma County as a business, incentive, meetings, and leisure (domestic and international) destination. SCT will reenergize its travel trade outreach efforts in early 2022, adding additional staff for the program of work.

“The region boasts unique experiences, world class wine and food, breathtaking landscapes, and luxury accommodations making it an unmatched competitor…”

Jonny Westom

Experience

Prior to his arrival at Sonoma County Tourism, Westom served as President of Visit Dana Point where he oversaw a rebranding of the organization, implemented a group and meetings strategy that had a $6 million impact, and expanded the tourism improvement district to equally promote all hotels in the destination.

Westom also served as Executive Director of Sonoma Valley Visitors Bureau. In his three years at Sonoma Valley, Westom spearheaded a brand refresh of the destination and cultivated alliances with regional and national corporate meeting planners to accelerate lead generation.

Additionally, his background in destination marketing includes a decade with the Visit Greater Palm Springs, and an MBA from the University of Redlands.

“I’m incredibly excited to return to Sonoma County” said Westom. “The region boasts unique experiences, world class wine and food, breathtaking landscapes, and luxury accommodations making it an unmatched competitor in the group, leisure and event space. I look forward to working with the Sonoma County Tourism team to drive growth to our destination.”

- Advertisement -

2025 Placer County Fair in Roseville!

Placer County Fair
TICKETS HERE! - Placer County Fair

In Roseville starting June 26th!

New Summer Menu!

Support local sports!

🍎 Gravenstein Apple Fair

Trending

ChocoLit Cafe in Roseville

Chocolit Cafe in Roseville. Crepes, kunafa, waffles, & more made fresh, daily.

Flavor Unleashed: Eureka! in Roseville debuts vibrant summer dishes

Roseville, Calif. - Get ready to ignite your taste buds: Eureka! is kicking off the summer with an all-new seasonal menu that brings bold flavor, vibrant ingredients, and innovative comfort to the table. Launching today, guests are invited to be the first to experience

Discover the charm of Little River Inn on the Mendocino Coast

Little River, Calif.- Nestled along the breathtaking Mendocino Coast, Little River Inn is a historic, family-owned resort that offers oceanfront elegance, coastal adventure, and heartfelt hospitality.

Lake Tahoe clarity remains stagnant, UC Davis Report

Lake Tahoe's long-term clarity record is not trending worse, nor is it improving, according to the 2024 annual clarity report from the University of California, Davis' Tahoe Environmental Research Center (TERC).

Placer Supervisors vote to expand affordable housing with 2025-29 Plan

Auburn, Calif. -- The Placer County Board of Supervisors took action Tuesday to approve the 2025-29 Housing Action Plan on a 4-0 vote (Board Chair Bonnie Gore was absent).

Topics

ChocoLit Cafe in Roseville

Chocolit Cafe in Roseville. Crepes, kunafa, waffles, & more made fresh, daily.

Flavor Unleashed: Eureka! in Roseville debuts vibrant summer dishes

Roseville, Calif. - Get ready to ignite your taste buds: Eureka! is kicking off the summer with an all-new seasonal menu that brings bold flavor, vibrant ingredients, and innovative comfort to the table. Launching today, guests are invited to be the first to experience

Discover the charm of Little River Inn on the Mendocino Coast

Little River, Calif.- Nestled along the breathtaking Mendocino Coast, Little River Inn is a historic, family-owned resort that offers oceanfront elegance, coastal adventure, and heartfelt hospitality.

Lake Tahoe clarity remains stagnant, UC Davis Report

Lake Tahoe's long-term clarity record is not trending worse, nor is it improving, according to the 2024 annual clarity report from the University of California, Davis' Tahoe Environmental Research Center (TERC).

Placer Supervisors vote to expand affordable housing with 2025-29 Plan

Auburn, Calif. -- The Placer County Board of Supervisors took action Tuesday to approve the 2025-29 Housing Action Plan on a 4-0 vote (Board Chair Bonnie Gore was absent).

California Transmissions in Rocklin

California Transmissions on Pacific St. in Rocklin, Calif. We offer FREE transmission diagnostics and quality transmission repairs backed by years of experience!

Rebel Espresso Parts in Rocklin

Rebel Espresso Parts in Rocklin, Calif.

Pacific Coast Cabinets in Roseville

Pacific Coast Cabinets in Roseville, Calif.

Related Articles

Local Spotlight

Stanford Ranch Family Dentistry in Rocklin serving the local community since 2000

Rocklin, Calif.- For nearly 25 years, Jason and Heather have grown their successful Stanford Ranch Family Dentistry practice by faithfully serving patients throughout the Rocklin, Roseville, and greater South Placer County region. Their business has grown to now employ over a dozen employees which helps them meet the growing demands of a successful local business.

Sacramento Naturopathic Medical Center emphasizes the use of prevention and natural therapeutics

Sacramento Naturopathic Medical Center is a professional primary care natural medicine committed to helping all people reach their full potential – mind, body and spirit.

California Recovery Center in Roseville offers treatment for substance abuse and mental health

California Recovery Center (CRC) is a treatment provider for adults with substance abuse and mental health condition, located in Roseville and serving the greater Sacramento region.