Human Trafficking in Placer County

Occurring in Placer County more often than you may think

Sexual slavery and forced labor, the most common motivators for human trafficking, occur in Placer County more often than you may think. 

Awareness of this trend is the first step in making our community less attractive to these criminals.

Human trafficking is the fastest growing illegal undertaking, and the world’s second most profitable enterprise behind drug trafficking.  It is estimated as a $32 billion industry with extremely high profit margins, luring more into the trade.

The United States is one of the top destination countries for trafficked victims and California is among the nation’s top four destination states.  Most enter our country from China or Russia and find their way to Auburn through Oakland and LA County.

Half of the victims are under 18 years old and most of them are female.

Runaways and children from dysfunctional homes are recruited and systematically led into an indoctrination process of captivity and addiction resulting from drugs given to new recruits to calm their fears

Brainwashing leads captives to believe that escaping, or even trying to escape, would cause themselves or their family members back home to be hurt or killed.  They are led to believe they owe their captor money and the amount they owe keeps growing.  Moved from location to location, they don’t always know where they are and become desperate and dependent on their captor for basic needs like food.

Traffickers buffer themselves from law enforcement by using other people, including their captives, to make initial contact with new victims.  When law enforcement is able to confront them, traffickers sometimes claim they live with and are supported by their parents or grandparents. 


Gangs, expanding from trafficking guns and drugs to trafficking human beings, will set aside traditional rivalries to maximize profits promised by this evolving industry.


Younger and organized

Aggressive uses of online tools with promises of “great jobs overseas” and “have your own apartment, don’t pay for anything” prey on a person’s desire to escape to independence or to help their struggling family.  Code words in advertisements attract customers for illegal services provided by victims.  Law enforcement must have increasingly sophisticated means to track down these offenders. 

Laws specific to this crime, first passed in 2000, define human trafficking as a person intentionally depriving or violating the personal liberty of another.  California law made human trafficking a felony offense in 2005, and requires money accumulated by perpetrators to be confiscated and redirected to aid victims’ recovery.

Proposition 35

Proposition 35, approved by voters in 2012, requires every field and investigative officer to complete at least two hours of training in handling human trafficking.  Officers are taught how to interview, investigate, and gather evidence with emphasis placed on the officer’s response to the victim.  Included in the law are mental and physical indicators that help officers identifying the victim, as protection if the victim is committing an illegal act.  Guidelines include supplying information about therapeutic community resources, part of a procedure called “rescue and restore.”

Placer County staffs a special investigative unit to address human trafficking cases with members from Auburn, Roseville and Rocklin Police Departments, Placer County Sheriff’s, Placer County Probation, and the Department of Justice.

Staying aware of telltale signs and reporting them is the best way for us to keep human trafficking out of our community. 

Some signs to look for in human trafficking victims are:

  • Injury or signs of poor personal care
  • Withdrawn, censored, or afraid to talk
  • Limited freedom of movement
  • Lives and works at the same location
  • Owes money to their employer
  • Security measures at work and where they live to control human contact
  • Employer has their I.D., including their passport or birth certificate

If you see suspicious activity, contact your local Police Department or Placer County Special Investigation Unit Commander Bill Olson at 916-409-8298. 

Choose News That Builds, Not Breaks.

Support Local Independent Journalism. ยป Join today!
Roseville Today, serving our local community for 23 years.

Peaceful Mendocino Escape

Biking Roseville

Local Insights

Trending

Kings Beach Lake Tahoe: An Affordable Summer Day Trip from Roseville

Escape the summer heat with an affordable day trip to Kings Beach on Lake Tahoe's north shore. Enjoy shallow, family-friendly waters, mountain views, paddleboard and kayak rentals, nearby dining, and helpful tips for making the most of a relaxing beach day just a short drive from Roseville

Steve Wallen Swim School in Roseville Has Taught Safe Swimming Skills for Over 40 Years

Roseville, Calif. - Steve Wallen Swim School in Roseville teaches swim lessons and water safety for infants, kids, and adults of all skill levels.

Stanford Inn by the Sea in Mendocino Offers a Peaceful Northern California Coastal Escape

Perched above Mendocino Bay, Stanford Inn by the Sea offers visitors an unforgettable Northern California getaway with ocean-view accommodations, award-winning vegan dining at Ravens Restaurant, wellness experiences, organic gardens and easy access to kayaking, redwood forests and the scenic Mendocino coastline.

Roseville City Council Meetings Now Available Through Microsoft Teams

Beginning in July, Roseville residents can attend and participate in City Council meetings remotely through Microsoft Teams, expanding public access under updates to California's Ralph M. Brown Act.

Folsom City Council Adopts $308 Million FY 2026-27 Budget, Funds Major Infrastructure Projects

The Folsom City Council has adopted a $308 million operating budget for FY 2026-27 that maintains essential city services while funding major infrastructure projects, including road improvements, parks, water and wastewater upgrades, and downtown revitalization efforts.

Topics

Kings Beach Lake Tahoe: An Affordable Summer Day Trip from Roseville

Escape the summer heat with an affordable day trip to Kings Beach on Lake Tahoe's north shore. Enjoy shallow, family-friendly waters, mountain views, paddleboard and kayak rentals, nearby dining, and helpful tips for making the most of a relaxing beach day just a short drive from Roseville

Steve Wallen Swim School in Roseville Has Taught Safe Swimming Skills for Over 40 Years

Roseville, Calif. - Steve Wallen Swim School in Roseville teaches swim lessons and water safety for infants, kids, and adults of all skill levels.

Stanford Inn by the Sea in Mendocino Offers a Peaceful Northern California Coastal Escape

Perched above Mendocino Bay, Stanford Inn by the Sea offers visitors an unforgettable Northern California getaway with ocean-view accommodations, award-winning vegan dining at Ravens Restaurant, wellness experiences, organic gardens and easy access to kayaking, redwood forests and the scenic Mendocino coastline.

Roseville City Council Meetings Now Available Through Microsoft Teams

Beginning in July, Roseville residents can attend and participate in City Council meetings remotely through Microsoft Teams, expanding public access under updates to California's Ralph M. Brown Act.

Folsom City Council Adopts $308 Million FY 2026-27 Budget, Funds Major Infrastructure Projects

The Folsom City Council has adopted a $308 million operating budget for FY 2026-27 that maintains essential city services while funding major infrastructure projects, including road improvements, parks, water and wastewater upgrades, and downtown revitalization efforts.

โค๏ธ Tahoe City: Perfect beach town getaway in Placer County’s high country

A multitude of options await your next adventure to Tahoe City. Looking for a sunny day at the beach? Seeking a hot summer's day while gazing at the snowmelt drip off the peaks of the Sierra Nevada? Prefer a day of floating, boating, hiking, or bicycling? Or perhaps, you're in search of

July 2026 at California’s 10 largest reservoirs

Folsom, Calif.- All major California reservoirs are well above average to kick off the summer fun. Below is a quick look at where each major reservoir stands.

Downtown Auburn Celebrates America’s 250th with 4th of July Parade and Family Festival

Auburn, Calif. - Auburn is getting ready to celebrate Independence Day in 2026 with its annual 4th of July Parade on High Street downtown. The parade begins at 10:00 AM!

Related Articles

Local Spotlight

Paul Black’s Window Cleaning serving Roseville and South Placer County for over 30 years

Paul Blackโ€™s Window Cleaning Inc. has been serving Placer Countyโ€™s commercial and residential window cleaning needs since 1990.

Sacramento Naturopathic Medical Center emphasizes the use of prevention and natural therapeutics

Sacramento Naturopathic Medical Centerย is a professional primary care natural medicine committed to helping all people reach their full potential โ€“ mind, body and spirit.

Paul Black’s Solar Panel Cleaning in Roseville serving the region for over 30 years

Roseville, Calif. - Money-saving solar panels in Roseville, Rocklin and throughout South Placer County have become ubiquitous From new residential solar communities continue to big business and after market installation, solar seems to be a smart choice to shred those high monthly electric costs.