Record sales last year for heralded Toyota Tacoma

Versatility, value and capability drive Tacoma's record year

Roseville, Calif. – There are no major changes to the 2026 Toyota Tacoma, nor should there be.

The venerable midsize truck arrived with a full redesign in 2025 and the result was better than anyone had a right to expect. In the 30th anniversary of its debut, Tacoma sales shot up by more than 42 percent in 2025 to a record high of 274,638.

So what's driving the rise in Tacoma sales? It's an impressive do-it-all truck that serves multiple needs. It can be the simple around-town vehicle, do some heavy lifting when needed, and serve as an efficient off-road pickup that's seeking adventure. It's extremely affordable too, starting at just under $34,000.

Many trim models to choose from

interior cabin

And getting that just-right Tacoma is extremely possible because there are eight trim models – SR, SR5, TRD PreRunner, TRD Sport, TRD Off-Road, Limited, Trailhunter and TRD Pro. The two-door, two-seat XtraCab configuration is standard. There's also a double cab that increases the seating capacity to five.

Regardless of the trim model, the adventures await with every version of the Tacoma. Standard off-road features include Bilstein shocks, skid plates, electric locking rear differential to enhance off-road performance, and Multi-Terrain Select that includes features like Crawl Control for traveling over difficult terrain.

The Tacoma comes with either a 5-foot or 6-foot bed length. The beds feature a rust-proof composite liner and there is 44.7 inches between the wheel wells and approximately 53-56 inches of total width at the top/tailgate. The available payload capacity is 1,700 pounds and when properly equipped the Tacoma can be a workhorse with a maximum towing capacity of 6,500 pounds.

Performance

Last year Toyota unveiled a new turbocharged four-cylinder engine lineup and bid farewell to the previous V6 models. The standard engine for 2026 is a turbo 2.4-liter, four-cylinder that generate 228 horsepower and 243 pound-feet of torque. It goes 0-60 mph in 7.6 seconds and gets 23-24 mpg.

An upgraded engine is a turbo 2.4-liter, four-cylinder that combines with an electric motor to produce 326 horsepower and 465 pound-feet of torque. It goes 0-60 mph in 7.1 seconds and the fuel economy is 21-26 mpg.

The Tacoma has a refined suspension, handles smoothly for a truck, and is relatively easy to maneuver in tight spots. Standard driver safety features include lane departure alert with steering assist; lane tracing assist; proactive driver assist; road sign detection; automatic high beams; pre-collision system with pedestrian detection; and radar cruise control.

AT A GLANCE – 2026 TOYOTA TACOMA

  • Performance: turbocharged 2.4-liter, four-cylinder, 228 horsepower; electric motor, turbo 2.4-liter, four-cylinder, 326 horsepower
  • Estimated mileage: 23-24 mpg; 21-26 mpg
  • Price: $33,900 to $64,400
  • Warranty: 3 years/36,000 miles; Drivetrain 6 years/60,000 miles; Corrosion 5 years/unlimited; Roadside Assistance 2 years/unlimited

Inside the Tacoma

Interior highlights include an easy-to-master 8.0-inch touchscreen interface (upgraded 14-inch screen), fully adjustable 10-way driver's seat, and large knobs for adjusting temperature and audio. The interior is more about durability than luxury, but that's expected from any truck – large or small.

The seating offers solid room and comfort up front. But the rear seats feel cramped and the leg room is poor, a typical complaint of midsize trucks. Some models have a 120V/400-watt power outlet located in the truck bed, with some configurations adding a second outlet in the cabin.

Thanks to its record sales year, the 2026 Toyota Tacoma arrived as the undisputed king of midsize trucks. A versatile pickup, the Tacoma can serve as a work truck that does some heavy lifting, effectively go off-road for an escapade, or simply perform around-town errands.


Become a Sustaining Patron

100% voluntary • Cancel anytime • No paywall

Roseville Today remains free for everyone.
Your voluntary monthly support helps us continue serving the community.

Local Insights

Trending

Roseville Salmon Homecoming 2026 Celebrates Return of Chinook Salmon at Royer Park

Roseville will host its first-ever Salmon Homecoming on November 8 at Royer Park. The free family-friendly event celebrates the annual return of Chinook salmon to Dry Creek and features a new 11-by-26-foot salmon mural, guided creek walks and opportunities to learn about local wildlife conservation.

Placer Breast Cancer Foundation Supports Roseville Cancer Patients

The Placer Breast Cancer Foundation is funding expanded cancer rehabilitation, lymphedema services, wigs and head coverings to support breast cancer patients at Sutter Roseville and Kaiser Permanente Roseville.

Placer SPCA: Halloween Tips to Protect your Pets

Roseville, CA - Pet owners' goals should be to take all of the necessary steps to minimize these potential hazards, keep your pet secure at home, and ensure a safe and fun Halloween for all."

Roseville Halloween safety tips for drivers and trick-or-treaters

Roseville, Calif.- Autumn leaves have begun changing colors and the crisp, cool mornings have arrived in Roseville. Halloween and the holiday season is upon us.

Halloween safety tips from the Roseville Police Department

Roseville, Calif.-  It's the time of year for fall festivals, trunk-or-treats, and Halloween parties. We should all recognize the fact that most of the year we should tell our kids not to take candy from strangers.

Sweet Smiles, Not Cavities: Halloween Candy Tips from Dentists

Roseville, Calif.- Halloween is here!. It's a fun-filled holiday that children really enjoy, especially after going around their neighborhood trick-or-treating, then arriving home to cherish their large assortment of candy.

Placer County Agriculture Hits Record $122 Million in 2025

Placer County's agricultural industry reached a record $122 million in gross crop and livestock value in 2025, a 9.9% increase over 2024. Higher cattle prices, increased rice acreage and growing almond production helped drive the gains, according to the county's latest crop report.

Roseville Police Warn Residents: How to Stay One Step Ahead of Scammers

Roseville Police Department shares important scam prevention tips to help Roseville residents recognize imposter scams, investment fraud, suspicious messages and other common scams.

New Rapid Link Bus Service Connects Lincoln, Roseville and Sacramento Light Rail Starting October 1

Roseville, Calif. - Rapid Link, an express transit service operated by Roseville Transit, is scheduled to begin service Thursday, October 1, 2026, connecting Lincoln, Roseville and the Watt/I-80 Light Rail Station in Sacramento.

New Alchemy Surf Resort Coming to Edge of Roseville, Rocklin, & Lincoln

Roseville, Calif.- The Placer County Planning Commission has approved plans for the Alchemy Surf Resort, a new recreational surf and hospitality destination planned within the Placer One development.

Related Articles

Sponsored Local Spotlight

Stanford Ranch Family Dentistry in Rocklin serving the local community since 2000

Rocklin, Calif.- For nearly 25 years, Jason and Heather have grown their successful Stanford Ranch Family Dentistry practice by faithfully serving patients throughout the Rocklin, Roseville, and greater South Placer County region. Their business has grown to now employ over a dozen employees which helps them meet the growing demands of a successful local business.

Paul Black's Solar Panel Cleaning in Roseville serving the region for over 30 years

Roseville, Calif. - Money-saving solar panels in Roseville, Rocklin and throughout South Placer County have become ubiquitous From new residential solar communities continue to big business and after market installation, solar seems to be a smart choice to shred those high monthly electric costs.

Paul Black's Window Cleaning serving Roseville and South Placer County for over 30 years

Paul Black’s Window Cleaning Inc. has been serving Placer County’s commercial and residential window cleaning needs since 1990.