Roseville Venture Lab business accelerator and incubator

American Rescue Plan in Downtown Roseville

Roseville, Calif.- The City of Roseville, in partnership with the Growth Factory, is launching Roseville Venture Lab in Downtown Roseville. City Council approved plans for the business accelerator and incubator at the May 18 meeting. The Growth Factory will operate the entrepreneur center to strengthen the local startup business environment and spur job growth.

Opening this summer, Roseville Venture Lab will begin fostering a community of entrepreneurs and small businesses through targeted programs, community partnerships, workforce development and events.

"Our city understands the value of a pro-business climate. Launching the Roseville Venture Lab keeps us competitive, provides benefits entrepreneurs, start-ups and local businesses can gain from, and fuels innovative economic growth by attracting capital and talent," shared Roseville Economic Development Manager Wayne Wiley.

Analysis by the Greater Sacramento Economic Council conservatively estimates a direct economic output exceeding $5 million by the fifth year of operation.

Helping our local entrepreneurs

"This partnership between the Growth Factory and the City of Roseville represents a significant investment in helping our local entrepreneurs to launch and grow their businesses here. Entrepreneurs solve the world's biggest problems. They take the risks and make the sacrifices. And, when they succeed, our entire community benefits from job creation, investment returns, innovative solutions, and much more. Together, we are a winning combination for the future. And together, we will help drive the Backyard Advantage," said Mark Haney, Growth Factory Founding Partner.

The nonprofit Growth Factory will operate the entrepreneur center in 2,416 square feet of City-owned space at 316 Vernon Street. Programming will be overseen by the City and a five-member advisory committee.

Cost

Costs for the first three years are estimated at just under $1.16 million, funded by the federal American Rescue Plan Act. Future sponsorships and community partnerships may offset program costs. No City of Roseville General Fund money is contributing to the program.

Tenant improvements will provide approximately $330,000 in capital investment for the City-owned office space. Over the term of the five-year lease, rent revenue to the City's General Fund will total $114,960.

ABOUT AMERICAN RECOVERY PLAN ACT

Passed along partisan lines, The American Rescue Plan Act of 2021, also called the COVID-19 Stimulus Package, is a US$1.9 trillion economic stimulus bill signed into law by President Joe Biden on March 11, 2021, to speed up the country's recovery from the economic and health effects of the COVID-19 pandemic and the ongoing recession. (Read the Full Text of the Bill)

About Growth Factory

Based in Rocklin, the Growth Factory is a nonprofit startup accelerator with an accompanying early-stage venture fund that builds and invests in startups primarily focused in FinTech, MedTech, and GovTech industries. With a focus on capitalizing on the region's existing assets, known as the "Backyard Advantage," the Growth Factory has reimagined the traditional accelerator model to address the vital needs of entrepreneurs by providing early-stage founders from northern California with capital, capacity building programs, and a community of investors, mentors, customers and advocates.

❤️ 10 Reasons Roseville Is the Brighter Side of Placer County
Royer Park in Roseville, a downtown destination for recreation & exploration
Roseville top relocation choice in all of California
Roseville ranked among most livable mid-size cities in America
Roseville Public Libraries an entertaining and enlightening experience
Has Downtown Roseville Finally Arrived?
Crime rates in Roseville & Rocklin
Roseville Ranked Among Best Places to Live
Roseville, a Top Growth Destination in U.S.
Roseville Ranked 9th Best City to Retire in the United States
Roseville Ranked 14th Nationally for Young Homebuyers
Roseville Ranked 5th Best in Nation to Work at Home
Biking Roseville
Roseville named one of best cities in the U.S. for military retirees

Become a Sustaining Patron

100% voluntary • Cancel anytime • No paywall

Roseville Today remains free for everyone.
Your voluntary monthly support helps us continue serving the community.

Pumpkin Patches

Local Insights

Trending

Volunteers in Rocklin Pack 426,168 Meals for Malnourished Children

Rocklin, Calif. - Nearly 2,000 volunteers packed 426,168 meals for malnourished children at the 16th annual Placer Feed My Starving Children MobilePack, held Sept. 17-19 in Rocklin.

Pumpkin Patches in the Roseville area and beyond

"There are three things that I've learned never discuss with people: religion, politics, and the Great Pumpkin." says Linus from Charlie Brown

Updated: Spirit Halloween locations in Roseville for 2026

Roseville, Calif. - This week is the arrival of Autumn and that means Halloween isn't far behind. Spirit Halloween superstores are open in Roseville with a total a 3 locations. This year, Rocklin does not currently have a location listed.

Hope Valley: California's Autumn Wonderland

Alpine County, Calif. - Draped in hues of golden yellow and pumpkin orange, groves of aspen trees shimmer with the arrival of fall. This is Hope Valley, California — a fall foliage wonderland where October

Woodcreek High School in Roseville Seeks Dress Donations for Formal Wear Event

Woodcreek High School's Wellness Center is seeking formal dress donations for its second annual Formal Wear Event, helping students find outfits for Homecoming regardless of income.

Ain't Necessarily Dead Fest in Auburn: Placer County's Most Colorful & FREE Event this Saturday

Ain't Necessarily Dead Festival returns to Auburn at Regional Park on September 12, 2026 for another legendary day of music, dancing and a cosmically good time in the time-honored tradition of any Deadhead gathering.

Roseville Polish Festival: Annual Celebration Returns September 12, 2026

Roseville, Calif.- The public is invited to attend the Annual Polish Festival in Roseville, California on Saturday, September 12, 2026.

Rattlesnakes in Roseville: Tips to Protect Against Bites as Activity Increases

Roseville, Lincoln, and Rocklin along with all of South Placer is rattlesnake country. They thrive in our warm and wild open spaces as well as taking up residence in neighborhood

Riego Creek Elementary in Roseville

Riego Creek Elementary 3255 Pruett DriveRoseville, Calif. 95747(916) 771-1900Elementary Schoolshttps://riegocreek.rcsdk8.org/ Map...

Royal Oaks Mobile Park in Rocklin

Royal Oaks Mobile Park 4695 Pacific StRocklin, Calif. 95677(916) 624-2127Mobile Home...

Related Articles

Sponsored Local Spotlight

California Fence and Patio serving Placer County for over 30 years

Loomis, Calif. - California Fence & Patio is proud of their reputation as the premier fencing and patio cover contractor in the Roseville,, Sacramento and Placer County region.

Sacramento Naturopathic Medical Center emphasizes the use of prevention and natural therapeutics

Sacramento Naturopathic Medical Center is a professional primary care natural medicine committed to helping all people reach their full potential – mind, body and spirit.

Paul Black's Solar Panel Cleaning in Roseville serving the region for over 30 years

Roseville, Calif. - Money-saving solar panels in Roseville, Rocklin and throughout South Placer County have become ubiquitous From new residential solar communities continue to big business and after market installation, solar seems to be a smart choice to shred those high monthly electric costs.